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The Daily Demand Brief

Where storms, freezes, heat and disasters are moving home-service demand today, trade by trade.

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Today

Demand by trade

How many states each trade is rising in right now, and where it's strongest. Pick your state above to see only your market.

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Roofing · siding · gutters · tree

Storm damage, last 48 hours

Hail, damaging wind and tornado reports logged by NOAA, grouped by state. Hail of 1 inch or larger usually means roof, siding and gutter claims.

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Plumbing · HVAC · water damage

Weather driving calls now

Active National Weather Service alerts, mapped to the trades they push. Freezes mean burst pipes; heat means AC calls; floods mean water damage.

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Checking the tropics…

Rebuild demand · last 60 days

Federal disaster declarations

Where FEMA has declared a disaster. Declared areas see months of restoration, roofing, tree and remodeling work.

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How to use the brief

  • Contractors: raise your call caps and hours in states where your trade is rising. Calls spike within hours of hail and freezes, and fade in days.
  • Remodelers: watch disaster declarations. Insurance and rebuild work follows 2–12 weeks behind.
  • Publishers and media buyers: move budget to rising states before CPCs climb, and pull back where demand is only seasonal.

Want calls in a rising market? Tell us your trade and ZIPs and a person replies within one business day.

Get the Demand Brief by email

A short weekly email: where storms, freezes and heat are moving demand, by trade. Tell us your trades and states to get storm alerts for your area too.

Trades (pick any)

Sources: National Weather Service active alerts, NOAA Storm Prediction Center storm reports (today and yesterday), National Hurricane Center active storms, and FEMA disaster declarations (last 60 days). Demand levels are HomeProRadar forecasts built from that data and seasonal patterns. They show where demand is likely to rise, not a guarantee of calls.

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